Dramatically increase customer numbers at your hotel bar! SHIBUYA STREAM HOTEL ☓ Neon sign

2026年04月04日 Written by neonpark neonparkスタッフ Masuda

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糀谷小籠包haru
糀谷小籠包haru
糀谷小籠包haru
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This time we will be introducing Bar & Dining TORRENT, located on the 4th floor of SHIBUYA STREAM HOTEL, a hotel located right next to Shibuya Station in Tokyo.

Located directly connected to the station, this open-space bar is characterized by its spaciousness, and its seamless, open atmosphere and high-quality art make it an attractive bar that creates a creative atmosphere.

Marketing Assistant Manager Arisa Hagiwara explained, "The bar is located next to the hotel's front desk, and the angle makes it difficult for customers to see it, so they don't notice it and don't come to the bar." To solve this problem, she put up notices in the hotel rooms, installed digital and neon signs, and held DJ events, among other efforts. Thanks to these efforts, the bar is now immediately visible when you go to the front desk, and the number of customers has increased significantly.

Furthermore, on March 24, 2023, Torrent reopened "TORRENT HOUSE" as a bar that can also be used as a private space. For seminars and meetings, it is a space to generate creative ideas, and for parties, it provides a place for people to interact with each other in a modern atmosphere, away from the hustle and bustle, with high-quality food and drinks.

We were honored to place our neon sign at Bar & Dining "TORRENT," which caters to a wide range of occasions for both individuals and groups.

If you are looking for a neon sign to match your bar, please see the product page below.

View all neon signs for your bar

Shipping calculated at checkout.

糀谷小籠包haru様へのインタビュー

糀谷駅周辺が下町であり、「派手なネオンサインを設置してお店を目立たせたい」と考えていた金子さん。ネオンサインの設置に込められた背景や想いを、金子さんに伺いました。

Reasons for purchasing a neon sign

neonpark スタッフ

Masuda

neonpark

Could you tell us what first made you want to purchase a neon sign?
糀谷小籠包haru ロゴ

Hagiwara 様

糀谷小籠包haru

糀谷小籠包が下町にある中で、派手に一気に注目を浴びたいと思い、ネオンサインを導入しました。
また、お店の看板がかなり余っている中で何を設置しようか迷っていましたが、街の他のお店をいろいろ見た中で、ネオンサインのインパクトに強く惹きつけられたため設置しました。

Reasons for choosing Neon Park

neonparkスタッフ Masuda

Masuda

neonpark

There are so many neon companies out there, so could you please briefly tell us why you chose our neon?
糀谷小籠包haru ロゴ

Hagiwara 様

糀谷小籠包haru

特に若い女性からの反響が大きく「可愛い」と言って写真を撮っていく人が多いです。学生さんだけでなく、70歳以上の高齢者も来店するため、幅広い人がお店に来てくれています。

Impressions after decorating with neon lights

neonparkスタッフ Masuda

Masuda

neonpark

Now that you have actually started decorating with our neon signs, we would like to hear your thoughts about any parts that are difficult to use or whether you have been able to achieve the effect that you were looking for.
糀谷小籠包haru ロゴ

Hagiwara 様

糀谷小籠包haru

パッと思いつく改善点は特にないですね。

neonparkさんのネオンサインは電源をつけたときに予想以上に明るくて、いい意味で度肝を抜かれました。
neonparkスタッフ Masuda
師匠のもとで集中的に修業して開業した金子さん。
今後は店舗内に、小籠包のイラスト看板などをジャグの上に設置することを考えているそうです。
今後もより食欲をそそる魅力的な店舗になっていくでしょう。
また飲食業に特に注力しており、団子屋などで高齢者をターゲットにした別の企画も前向きに考えているそうです。

お忙しい中、貴重なお話をお聞かせいただきありがとうございました。

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