Dramatically increase customer numbers at your hotel bar! SHIBUYA STREAM HOTEL ☓ Neon sign

2025年04月03日 Written by neonpark neonparkスタッフ Masuda

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This time we will be introducing Bar & Dining TORRENT, located on the 4th floor of SHIBUYA STREAM HOTEL, a hotel located right next to Shibuya Station in Tokyo.

Located directly connected to the station, this open-space bar is characterized by its spaciousness, and its seamless, open atmosphere and high-quality art make it an attractive bar that creates a creative atmosphere.

Marketing Assistant Manager Arisa Hagiwara explained, "The bar is located next to the hotel's front desk, and the angle makes it difficult for customers to see it, so they don't notice it and don't come to the bar." To solve this problem, she put up notices in the hotel rooms, installed digital and neon signs, and held DJ events, among other efforts. Thanks to these efforts, the bar is now immediately visible when you go to the front desk, and the number of customers has increased significantly.

Furthermore, on March 24, 2023, Torrent reopened "TORRENT HOUSE" as a bar that can also be used as a private space. For seminars and meetings, it is a space to generate creative ideas, and for parties, it provides a place for people to interact with each other in a modern atmosphere, away from the hustle and bustle, with high-quality food and drinks.

We were honored to place our neon sign at Bar & Dining "TORRENT," which caters to a wide range of occasions for both individuals and groups.

If you are looking for a neon sign to match your bar, please see the product page below.

View all neon signs for your bar

Shipping calculated at checkout.

RAZERジム様へのインタビュー

今回のジムリニューアルを機に背面発光LEDサインを導入されたRAZERジム様。導入のきっかけや設置後の反応、空間の変化についてお話を伺いました。

Reasons for purchasing a neon sign

Masuda

neonpark

Could you tell us what first made you want to purchase a neon sign?

Hagiwara 様

RAZERジム

もともとジムの改装を行うタイミングで、看板も新しくしようと考えていました。以前のものは、一般的な照明付きの看板でしたが、今回は「高級志向のプライベートジム」をコンセプトに掲げていたため、外観からもその雰囲気が伝わるようなサインを取り入れたいと思ったのがきっかけです。

さまざまなサインをリサーチする中で、椿山荘というレストランの高級感に惹かれました。そこで、空間の品格をより引き立てる「背面発光LEDサイン」の導入を決めました。

Reasons for choosing Neon Park

Masuda

neonpark

There are so many neon companies out there, so could you please briefly tell us why you chose our neon?

Hagiwara 様

RAZERジム

After deciding to buy neon, I compared it with other companies, but I decided on your company because, even though it was a custom production, you responded and produced it quickly, you were able to deliver it on the date I wanted, and your price was reasonable.

Impressions after decorating with neon lights

Masuda

neonpark

Now that you have actually started decorating with our neon signs, we would like to hear your thoughts about any parts that are difficult to use or whether you have been able to achieve the effect that you were looking for.

Hagiwara 様

RAZERジム

The part that was difficult to use was that the floor-standing marquee light neon sign was not very stable and would easily fall over. However, your company's employees worked to improve the situation, and now it is installed stably. After actually installing the neon sign, more customers noticed it, and the number of customers actually increased significantly.

インタビューを通して、柴田様の空間づくりへのこだわりや発想力にとても刺激を受けました！背面発光LEDサインがジムの雰囲気づくりに少しでも貢献できていたら嬉しいです。利用する方のことをしっかり考えた設計や工夫が本当に素敵で、取材しながらワクワクしてしまいました。これからもRAZERジム様のご発展を楽しみにしています！

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